New Heritage Steel Style Internal Screening System
A Plus Aluminium has expanded its range of premium aluminium window and door products with a new heritage steel style
Service, Simplicity, Speed.
Specialist trade window and door manufacturer, A Plus Aluminium is proud to reveal that sales of its sliding doors rose by 30% in 2023, compared with the previous year, and have more than doubled over the past four years.
The Watford-based fabricator believes this is down to rising consumer demand, a suggestion backed by industry commentators and data captured by Google trends which shows that searches for aluminium sliding doors are up 100% in the past five years.
“We are seeing sliding door sales eat into bi-fold market share,” comments Jon Palethorpe, joint managing director for A Plus Aluminium. “This would have been extraordinary just a short time ago but now, many homeowners are opting for aluminium sliding doors over bi-folds. This is because they are switching on to the associated benefits – namely maximising the glazed area and minimising the frame.
“Homeowners want to get as much natural light into their homes as possible while creating a seamless transition between inside and out. The slim frames of our aluminium sliding doors, coupled with large glass panels deliver this without compromise. Bi-folds have more frame material and less glass.”
While the PlusGlide 47 is the company’s most popular sliding door, volumes have increased right across the range and include the PlusGlide 46 Lift & Slide and PlusGlide Vision, an ultra slim sliding door with 20mm sightline. There’s also appreciation for the traditional Crown sliding patio door.
A Plus is also a Cortizo fabricator and Jon believes the Spanish design-led, innovative systems house has played a part in increasing consumer awareness of sliding doors. “There’s no doubt that extensive marketing by Cortizo and big-name competing brands has influenced consumer decision making, and this has directly impacted sales particularly of sliding doors. Homeowners just can’t get enough of the large glass panels and slim frames.”
2024 looks set to follow a similar trajectory. “Our forward order book is already bulging with orders for sliding doors as our trade customers capitalise on the ‘improve, don’t move’ revolution. We also forecast further growth once the property market bounces back, indeed there are signs that this is already starting to happen.”
A Plus is a specialist trade aluminium window manufacturer providing windows and doors of exceptional quality. It is one of the largest trade suppliers in the industry, with almost 40 years’ experience.
To discover more about A Plus Aluminium and hear how we can help you secure more sliding door sales in 2024, please get in touch.
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Unit 14-18, Moor Park Ind. Centre,
Tolpits Lane, Watford, Herts, WD18 9EZ
Unit 9, Sand Lane Business Park,
Sand Lane, Sandy SG19 2DQ